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New leadership for a new reality

New leadership for a new reality


The world has changed a lot in recent years and, consequently, so have companies and organizations. In this scenario of profound transformations, promoting more responsible leadership, adapting to the COVID-19 context, and managing reputation and reputational risks are the three main trends in intangible management for companies globally.

This is how the report explains “Top 15 Trends worldwide: a global perspective”, prepared by Corporate Excellence – Center for Reputation Leadership together with the Global Alliance, based on a survey of professionals and members of the confederation of associations of communication and PR managers, which brings together more than 300.000 professionals around the world. The report has been built from the trends identified in the "Approaching the Future 2021" report, and has combined quantitative and qualitative research techniques to identify the most important issues in intangible management in the international arena. The study incorporates a survey of professionals through an online questionnaire in which 510 professionals from 44 countries around the world participated during October and November 2021.



Link: https://diarioresponsable.com/noticias/32830-nuevos-liderazgos-para-una-nueva-realidad


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